RESURSE pentru studenții Andreei Pagalea
Eric Solomon about the Brand Operating System
Michael Johnson about (his book) Branding: In Five and a Half Steps
Document pasi basic pentru Strategia de brand
Cursuri practice cu exemplificari, de pe Udemy:
1. https://www.udemy.com/course/marketing-fundamentals/
2. https://www.udemy.com/course/business-branding-complete-course/
3. https://www.udemy.com/share/101XveBUoddFZXRw==/
4. https://www.udemy.com/course/mba-in-a-box-business-lessons-from-a-ceo/